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There’s a number in this category that stops you: one Avidlove set carries over 29,000 five-star reviews on Amazon, at around $20, in 29 colours, in sizes from XS to 5XL. Volume like that is hard to fake and harder to ignore — E! Online wrote it up, Walmart stocks the brand, and the average product across the range sits at 4.2 to 4.4 stars. But those same listings carry a stubborn minority of furious one-star reviews, and when I read enough of them a clear pattern emerged: almost all of them are about the same thing. So this Avidlove lingerie review is really two things — an honest assessment of what $20 buys, and a sizing guide that will decide whether you’re in the 5-star column or the 1-star one.
Why Trust This Review
No brand pays for verdicts at Coco n Deals. For this article I worked through the brand’s Trustpilot profile (398 reviews), verified buyer feedback across Walmart listings with full star breakdowns, the Amazon review volume on the hero set, and independent aggregation of the brand’s ratings — including, deliberately, the negative reviews, because in this category they’re where the useful information is. Everything I’ve reviewed lives in my reviews.
What Is Avidlove?
Avidlove is a lingerie and sleepwear brand founded in 2015, built on a simple proposition: a broad catalogue at prices that don’t require a decision. The average product costs around $20. Sizing runs XS through 5XL — genuinely wider than most of the category. The range spans chemises, babydolls, teddies and bodysuits, satin sleepwear, and bra-and-panty sets, typically in polyester-and-spandex blends with lace and satin detailing. It sells through Amazon, Walmart and its own site — and that multi-retailer distribution matters more than it sounds, because it decides how easy your return will be.
What Avidlove Gets Right
- The price-to-quality ratio genuinely surprises people: “the quality far exceeded expectations considering the price” is the most repeated sentiment across verified reviews — and it’s said by people who expected to be disappointed.
- The fabric is better than $20 suggests: buyers consistently describe it as smooth, stretchy, silky and non-itchy — one wrote that the material was forgiving and silky rather than cheap nylon, and another noted no pilling or loose threads.
- Plus-size fit is a real strength, not a token: a 5’7”, 208lb buyer with a 42D bust reported a chemise fitting perfectly with the right length — and comfort in larger sizes is one of the brand’s most-praised attributes.
- The catalogue is enormous: 29 colours on a single hero set, and enough styles that most people find something — which is exactly what a $20 price point should buy you.
- Buy it where returns are easy: Amazon and Walmart both stock it, which matters more here than in almost any other category. More on that below.
Avidlove Chemise Sizing: The Section That Decides Everything
Here’s the honest heart of this review. Avidlove chemise sizing is inconsistent — not catastrophically, but enough that it explains almost every angry review on the brand’s listings. Independent aggregation of the brand’s feedback names it directly: reports of inconsistent sizing, with some buyers finding the same nominal size too snug and others too loose. Walmart’s own review summary for one set puts it diplomatically: fit can be true to size, but may run small or vary by user. Work down this table before you order.
| If you’re… | Do this | Why | Risk if you don’t |
|---|---|---|---|
| Between sizes | Size up | It runs small more often than large | Won’t go on |
| D-cup or above | Size up 1–2 | Bust is the tightest point | Poor fit, no support |
| Plus size (2XL+) | Order your measured size | Praised repeatedly here | Little — this is the strength |
| Buying a gift | Use Amazon/Walmart | Direct returns are harder | Stuck with it |
The bust is the constraint. Walmart’s aggregated feedback on one chemise flags the chest as potentially constricting for larger busts, and buyer reports get blunter — one larger-busted reviewer who deliberately ordered up still found it ran several sizes small. If you’re D-cup or above, size up and avoid rigid non-stretch styles. Measure against the chart rather than guessing, and note the same buyers who complain about the bust often praise the length and waist — this is a fit problem concentrated in one place, not a garment that’s wrong everywhere.
What to Buy
1. Floral Lace Babydoll & G-String Set — the icon

The set with over 29,000 five-star reviews: floral lace babydoll with a matching sheer G-string, 29 colours, XS–5XL, around $20. Designed to flatter across body types, and the piece the brand’s reputation is genuinely built on.
2. V-Neck Satin Lace Chemise Babydoll — the bestseller right now

Avidlove’s current volume leader, with over 3,000 bought in a single recent month. Satin with lace detail, sleepwear-leaning — several buyers describe it as comfortable enough to actually sleep in, which most of this category isn’t.
3. Open-Front Lace Babydoll with Thong — XS to 5XL

A halter-mesh style running the brand’s full size range, and one of its steadier sellers. Same sizing rules apply — read the section above before choosing.
4. One-Piece Lace Bodysuit / Teddy — the structured option

Deep-V lace bodysuit in XS–XXL. Note the narrower size range on this one, and that structured one-piece styles are the least forgiving of the sizing variance — measure carefully here.
What Real Buyers Say
The positive reviews are specific rather than gushing, which is a good sign. Buyers describe fabric that’s stretchy, soft and more comfortable than expected; lace they feared would be scratchy and wasn’t; colours they call rich. One bride bought eleven pieces for a honeymoon rather than spend a fortune on items she wouldn’t wear long. Across Walmart listings the star breakdowns hold up — one set sits at 4 out of 5 across 143 ratings, 56% five-star. And Trustpilot reviewers who hit sizing problems repeatedly praise the customer service response: fast and helpful.
The honest ledger runs past sizing. Material composition varies between orders — one repeat buyer reported a piece arriving roughly half cotton when the same line had previously been 98% polyester-spandex. Wrinkling is a common complaint: items arrive creased and need a tumble or an iron. QC misses happen — one buyer received a piece significantly longer on one side. And nobody should mistake this for heirloom construction; multiple reviewers, including happy ones, doubt how many washes it will survive. Returns through the brand’s own site draw criticism as slower than the big retailers — which is exactly why I’d buy this on Amazon or Walmart.
The Social Media Story
Avidlove is a review-volume brand rather than an influencer brand — its growth engine is the Amazon listing itself, where tens of thousands of five-star reviews and 29 colour options do persuading a campaign would cost a fortune to attempt. That’s why it turns up in mainstream shopping roundups like E! Online’s: the number is the story. The XS–5XL size range also gives it a real foothold in body-inclusive shopping communities, where the plus-size fit praise is consistent and unprompted.
My Verdict: Is Avidlove Worth It?
Yes — for what it is, and if you size correctly. This Avidlove lingerie review lands on a clear recommendation: at around $20, with genuinely soft fabric, a huge style range, an XS–5XL size run and tens of thousands of verified five-star reviews behind the hero set, the value is real and the plus-size fit is a genuine strength rather than a marketing claim. The conditions matter though. Size up if you’re between sizes or D-cup and above; expect to steam or tumble the wrinkles out; accept that materials vary batch to batch and that this isn’t built for years of washing; and buy through Amazon or Walmart so a size miss costs you nothing. Do that and you’ll understand the 29,000 five-star reviews. Guess your size and you’ll understand the one-star ones. Value: 5/5. Fabric: 4/5. Sizing consistency: 2.5/5. Size inclusivity: 4.5/5.
FAQs
Does Avidlove run small?
Often, yes — verified feedback describes it as true to size for many but running small or varying by buyer, with the bust the tightest point. Measure against the chart rather than assuming your usual size, and size up if you’re between sizes or D-cup and above.
What’s the deal with Avidlove chemise sizing for larger busts?
This is the single most common complaint. Walmart’s aggregated feedback flags the chest as potentially constricting for larger busts, and multiple D-cup-plus buyers report needing to size up substantially. Choose stretch styles over structured ones, and go up one to two sizes.
Is Avidlove good quality for the price?
For around $20, yes — buyers consistently describe smooth, stretchy, non-itchy fabric and say quality exceeded expectations. But materials vary between orders, items arrive wrinkled, and it isn’t built to survive years of washing. Judge it as $20 lingerie, and it over-delivers.
Where should I buy Avidlove?
Amazon or Walmart. Both stock the brand, both have straightforward returns, and buyers report that returns through Avidlove’s own site can be slower and more difficult. Given the sizing variance, an easy return path is worth more than a small price difference.
